Tips To Successfully Secure Your Funding Round

Although it’s often said that all you need to succeed in the world of business is a great idea, the truth is a bit more complicated. Yes, having a killer concept for a product or revolutionary new service does count for a lot. The thought alone, however, won’t be enough to get your venture off the ground. From a practical standpoint, you need capital to get the ball rolling, which means you need to know where and how to secure it.

Reaching out to investors is critical, and you need to know how to prepare if you don’t want to waste your time suffering through rejection after rejection. Craft a pitch that appeals to your potential financiers in a way that will make them eager to invest in your enterprise. You might believe your idea speaks for itself, but you can’t take that for granted.

You need to come into your meetings prepared with hard, unassailable data that demonstrates an understanding of the marketplace. Be ready to show your investors a clear pathway to profitability, down to the time period you project as the break-even mark. Highlighting the team you’ve assembled is another key element of your pitch to build confidence in your abilities and prospects.

Even if you’ve built a better mousetrap, it takes a lot more to convince prospective sponsors to take a chance on it. There is so much that goes into a pitch for your funding round, so take a look at the accompanying resource to find out what you should have in yours to be successful.

 

Infographic created by
Donnelley Financial Solutions, an SEC reporting software
company