Plants and gardening have become all the rage for so many people. Younger generations, especially, have traded in the idea of having a family and are instead dedicating their time to their houseplants. If you are someone who loves to take care of your succulents and greenery, you may have a lot of ideas and suggestions to help other people develop their green thumb.
A great option to share your expertise and reach a new crowd of people is with a YouTube channel. This is such a broad, widely used media platform that many people have found a community through. Whether you’re looking to make a living with your YouTube channel or you just want to do it as a hobby, there are plenty of tips and tricks you can benefit from to get a bigger following. Here are a few ideas and suggestions to help you grow your gardening YouTube channel as you teach the world about popular houseplants or rare finds.
Figure out your brand.
Any social media influencer knows the importance of establishing your brand. You want to be known for something and have that hook that draws people to your content. Of course, with a gardening YouTube page, you are already fitting into a specific niche. From there, it’s time to figure out the rest of your brand. Are you going to be cute and quirky, genuine and helpful, or sarcastic and sassy? Coming up with this persona, the name for your page, and the graphics you want to use will help you go from beginner to expert YouTuber.
Focus on creating the best video styles for you.
YouTube is all about video content, which means you need to find ways to create the best videos for your page. Most of your content is going to be explainer videos or demonstrations. Check out how to make an explainer video in the best way. Droning on and on to the camera can get boring and repetitive. However, when you add transitions, illustrations, sound effects, voiceovers, graphics, animation, and more, it will be more exciting for the viewer. You can create a good explainer video with minimal effort by adding in just a few of these flashy extras. This will make your YouTube channel more fun for you to create and much more enjoyable for others to tune in to.
Create your own home garden full of unique plants.
As a garden YouTuber, you’ll want to establish your credibility. This means filling your home and garden with great indoor plants and outdoor plants. Get a good variety of plants so you can show how to take care of different types. Maybe you have orchids that are low maintenance, spider plants that require high humidity, and a Boston fern that exists in low light. You can also suggest niche items like house plants that are safe for cats for pet owners or new plants that beginners can get used to. The more experience you have, the better you’ll be able to teach the people who subscribe to your channel.
Find your niche and community.
Social media is all about community. You’ll be more successful on YouTube when you find your niche area. Try to collaborate with other popular YouTubers to get your name out or model your channel on another channel you love. This will help you get the hang of your videos and branding in fresh, new ways.
Continue to pump out content.
Gaining followers and success on YouTube can really be a numbers game. You want to market yourself and your brand while continuing to pump out content. The more videos you create, the better chance you’ll have to go viral. Have fun talking about all different kinds of houseplants or your list of plants you love in creative ways so you can keep giving the people what they want: content.
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